OpenAI Launches AI-Powered Browser Atlas
OpenAI launched ChatGPT Atlas, a long-anticipated artificial intelligence (AI)-powered web browser built around its popular chatbot, positioning it as a direct competitor to Google Chrome. This move increases OpenAI’s capacity to collect data on users’ browsing behavior while also expanding its scope of online engagement.
Advanced AI Features: Atlas allows users to summarize content, compare products, and analyze data via a ChatGPT sidebar. The “Agent Mode” is currently available only to paid users and allows the AI to complete tasks on websites from start to finish: for example, finding a recipe and automatically purchasing the necessary ingredients.
Competitive Landscape: The launch intensifies competition between OpenAI and Google; Google shares dropped 1.8% following the news. Analysts suggest that integrating chat into a browser signals OpenAI’s potential entry into advertising and the possibility of capturing a significant share of the search advertising market currently dominated by Google. Atlas is currently available globally only on macOS, with Windows, iOS, and Android versions planned for future release.